We have discussed in the previous post, based on Linjuan RitaMen’s research, that CEO credibility highly impacts the image of a company, but that’s not all! A CEO who is deemed as trustworthy nurtures positive employee evaluation of the company; hence, “fosters employee engagement and organizational involvement, as well as enthusiasm and passion for work.” …
Linjuan RitaMen investigated how CEO credibility, which includes expertise and trustworthiness, impacts the employees’ perception of organizational reputation. Since the CEO is the face of the company, he/she highly impacts the firm’s image internally and externally. Through leadership and power, a CEO is able to influence the perception, attitude, and performance of the employees too. …
CEO Credibility in the Eyes of Employees: Does it Affect Corporate Image? Read More »
